Nature and technology in harmony – that is the philosophy of the ERAL Group. It is the spirit behind all its fashion brands and products. In the new headquarters at the production site in Lishui, students, young people, families and visitors to the company can experience this idea. The exhibition is a journey: from the fascinating diversity of life and the cycles on earth, via bionics and inventiveness, to the sensual and social behavior of people. The superimposition of digital layers on the exhibits creates a walk-through augmented reality. The thematic installations present themselves like works of art and invite visitors to experiment. Dazzling colors, high-quality materials and animated projections create moments that will be remembered for a long time and shared with friends.